Gustavo de Lacerda

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2015
Donate The Bars
Copywriter: Pedro Araujo. Art Direction: Fernando Palandi. Design: Pedro Ricci. Creative directors: Hernan Rebalderia, Gustavo de Lacerda, Rodrigo Damata. Head of Art: Fabio Simões. Executive creative director: Humberto Fernandez. CCO: Ricardo John. Work done at JWT São Paulo.

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The Big Won 2016 | 10th most awarded campaign across all categories.

Cannes Lions 2016 | Silver | Cyber
Cannes Lions 2016 | Silver | Mobile
Cannes Lions 2016 | Bronze | Direct
Cannes Lions 2016 | Bronze | Cyber
Cannes Lions 2016 | Bronze | Mobile
Cannes Lions 2016 | Shortlist | Titanium
Cannes Lions 2016 | Shortlist | Promo and Activation
Cannes Lions 2016 | Shortlist | Direct
Cannes Lions 2016 | Shortlist | Mobile
Cannes Lions 2016 | Shortlist | Cyber
Cannes Lions 2016 | Shortlist | Cyber
Cannes Lions 2016 | Shortlist | Health and Wellness
Cannes Lions 2016 | Shortlist | Health and Wellness

El Ojo 2016 | Gran Ojo | Media
El Ojo 2016 | Oro | El Ojo Innovación | Tecnología
El Ojo 2016 | Oro | Mobile | Sitios de Bien Público
El Ojo 2016 | Oro | Interactivo | Sitios de Bien Público
El Ojo 2016 | Oro | Directo | Acciones en Redes Sociales
El Ojo 2016 | Oro | Media | Plataformas Digitales
El Ojo 2016 | Oro | Media | Acciones en Redes Sociales
El Ojo 2016 | Oro | Media | Medios Alternativos
El Ojo 2016 | Plata | Mejor Idea Latina para el Mundo
El Ojo 2016 | Plata | El Tercer Ojo
El Ojo 2016 | Plata | Interactivo | Aplicaciones y interactive tools
El Ojo 2016 | Bronce | Interactivo | Acciones en redes sociales
El Ojo 2016 | Bronce | PR | Bien Público
El Ojo 2016 | Bronce | PR | Acciones Digitales y Redes Sociales
El Ojo 2016 | Finalista | Mejor Idea Local
El Ojo 2016 | Finalista | Promo | Promociones y activaciones en plataformas digitales

Global Smarties 2016 | Gold | Marketing Strategy
Global Smarties 2016 | Silver | Enabling Technologies
Global Smarties 2016 | Shortlist | Channel/Media Strategy
Global Smarties 2016 | Shortlist | Enabling Technologies

El Sol 2016 | Sol de Plata | Medios
El Sol 2016 | Sol de Plata | Marketing Promocional
El Sol 2016 | Shortlist | Medios
El Sol 2016 | Shortlist | Relaciones Publicas
El Sol 2016 | Shortlist | Relaciones Publicas

CLIO Awards 2016 | Bronze | Social Media

London International Awards 2016 | Bronze | Non-Traditional

Best Ads on TV 2016 | Best Interactive